Abstract


Sustainable Supply Chain Management (SSCM) is a strategy that requires supply chains to be competitive and sustainable to satisfy consumer demands (Seuring and Muller, 2008). It is an approach that uses environmentally and socially responsible methods to safeguard people and the environment across the supply chain. It increases its long-term viability by incorporating social, economic, and environmental factors into supply chain activities. It facilitates more equitable labor practices, lessens the impact on the environment, and ensures supply chain economic efficiency. SSCM is simply adding the ‘sustainable’ aspect in each phase of supply chain such as Sustainable Sourcing, Life Cycle Assessment, Green Logistics, adoption of Circular Economy principles etc. By implementing technologies like blockchain for transparency, renewable energy to reduce carbon footprints, and waste reduction strategies, it helps businesses comply with laws and regulations, improve cost-cutting strategies, and gain customers' trust. Competent SSCM reduces risk, fosters resilience and creativity in the face of environmental, social, and economic difficulties. On that account, SSCM is now essential for organizations looking forward to maintaining their competitiveness while having a positive influence on the environment and society.




Keywords


Sustainable Supply Chain Management (SSCM), Long-term viability, Sustainability and Environment